PR/Marketing- Diddy's Superbowl Bash
Jen-gerbread Marketing was hired to handle the PR/Red Carpet for Diddy's Superbowl Bash- the first major party event of the Superbowl Weekend.Secured media included:

Entertainment Tonight | The Insider
Ebony Magazine
Sirius XM
Dallas Morning News
D Magazine
Quick Magazine
Dallas Guidelive
Fort Worth Texas Magazine
New York Post
Associated Press
FOX/ GOOD DAY
ABC/ WFAA 8
MTV

Key Program/Aspects:
-Media Solicitation
-Media Approval/Updates
-Red Capet Plan & Scheduling
-Official Event Press Releases
-Formation & hiring of Guerrilla Marketing Street Team
-Guest Lists
- In-house & 3rd party E-marketing Initiatives